Short-Form Video
SERIALS
The best thing you can do for any social audience is build up an expectation for the content you’ll give them.
Scenics
23 Questions
Events
Senior Snapshots
USER GENERATED
Anyone can shoot the base for amazing content with a little guidance. They shoot, I edit. Authentic – yet polished.
Day in the Life
Slice of Life
Alumni
One of my student workers focuses on short-form trending video. Every week we hold a pitch meeting where we review ideas for their potential entertainment value and adaptability to the college’s marketing goals. They shoot and draft - I give feedback. Together we make hilarious things.
FUNNY
TREND HOPPING
TREND SETTING
COLBY
I have spent my entire career pushing for short-form content. Why do you need more than 90 seconds to tell a story? And long before IGTV was a thing, I was producing vertical videos to distribute via 15-second story panels.